Air published in RETAIL PROPERTY INSIGHTS

The paper has been published in the ICSC’s Retail Property Insights research publication (Volume 20, Issue 2). In it, Air Design CEO Alan Robertson talks about the importance of an appealing and consistent brand identity for retail destinations believing the key process to achieve this is to build knowledge via research and tell the brand story through informed design.

To read the paper, click here on go to page 34: http://content.yudu.com/A2ej8l/RPI-V20No22013/resources/index.htm