Wayfinding for 250 City Road Regeneration

Berkeley Homes, one of London’s largest residential developers have appointed Air to develop the wayfinding strategy and signage design for 250 City Road, an illustrious mixed-use development situated in a prime Central London location between Angel and Old Street.

The scheme will house luxurious residential towers and a 4* nhow hotel both designed by acclaimed architects Foster + Partners, a range of up market shops and restaurants, office spaces for new start-ups and a beautiful 2 acre park. With some of London’s most exciting destinations within walking distance (Financial District, Tech City, Shoreditch) 250 City Road is set to become a vibrant new hub.

Air’s role is to develop an effective wayfinding strategy that makes the urban quarter’s facilities easily accessible. Our team of designers are also creating a design that is fitting of the projects quirky urban location.