August 6, 2012

Signing for success

As wayfinding specialists, we’re often asked what the benefits of a good signage system are – particularly in a retail context. For mall owners, developers and managers there are many key issues to consider before designing and implementing a system. We realise the whole thing can seem rather complicated, so we’ve developed a discussion document to help you understand it’s importance before buying, featured in the ICSC’s Retail Property Insights journal. To download the document, click here.