January 19, 2018

Wayfinding for Leto Shopping Centre

Air have been appointed by MallTech to develop the wayfinding strategy and signage design for Leto, one of St. Petersburg’s largest and most popular retail destinations.

The 110,000 sq m mall is home to 190 shops and restaurants (Including Auchan, Media Markt, Decathlon, H&M and Adidas), a multiplex Luxor cinema and a large family entertainment centre featuring an ice rink.

Air’s role is to develop a wayfinding strategy and signage design that makes the malls facilities easily accessible whilst complementing the brand and architecture.