In 2010 we were asked to create an online corporate responsibility report for Rentokil Initial’s customers and employees – a far-reaching prospect. However, since then we have also been appointed to redesign their website in line with the group’s updated brand.


A key element of our brief was interactivity. As such, the report features videos, charts and various other facts and figures – all presented in an attractive and engaging manner in an interactive PDF on the Rentokil Initial website.


Our solution has been well received and sits well with the renaissance of this FTSE 100 company. The website is clear, slick and user-friendly, with the information logically organised under the main navigation. We continue to work on their interactive PDF CR reports to the current day.